IT Puzzle Solved: 18 Hot Leads for Consistec in 4 Months

Background

Saarbrücken-based consistec GmbH develops modular IT/OT monitoring and security solutions on its caplon© platform, from network and service monitoring and intrusion detection to VoIP monitoring and privacy protection. As a German mid-sized provider, consistec stands for "Made in Germany" quality and positions itself as a trusted partner for transparency and security in corporate networks.

The Challenge

Consistec wanted to reach decision-makers directly at trade shows but relied on manual LinkedIn and email campaigns to do so. As volume grew, individual outreach became time-consuming and the response rate stayed low. An automated yet personal solution was urgently needed.

1. 1Hard-to-reach IT/OT decision-makers at trade shows
2. 2Sales mainly through partners
3. 3Time-consuming individual outreach

The Solution

Automated LinkedIn connection requests, precisely targeted trade show alerts and personal follow-up emails led Consistec directly to meetings with decision-makers. Combined with API-based contact enrichment, intuitive booking links and real-time analytics in the CRM, the outreach became personal at scale and was continuously optimized.

1. Step 1

   Built its own acquisition and sales network

2. Step 2

   Automated message campaigns for LinkedIn and email

3. Step 3

   962 new LinkedIn connections

The Results

Since 2025: 28 new hot leads, trade show outreach redefined

504 trade show acceptances turned into 28 hot leads. The success is measurable, and it can work for your company too.

• 18 hot leads generated in 4 months
• 2 product campaigns launched in parallel with hundreds of positive replies
• Full pipeline after 6 months